{"id":56037,"date":"2022-09-06T09:40:02","date_gmt":"2022-09-06T09:40:02","guid":{"rendered":"https:\/\/blog.coinmuhendisi.com\/?p=56037"},"modified":"2022-09-06T11:01:16","modified_gmt":"2022-09-06T11:01:16","slug":"netflix-yeni-hizmetinde-kripto-reklamlarina-yer-vermeyebilir","status":"publish","type":"post","link":"https:\/\/coinmuhendisi.com\/blog\/netflix-yeni-hizmetinde-kripto-reklamlarina-yer-vermeyebilir\/","title":{"rendered":"Netflix, yeni hizmetinde kripto reklamlar\u0131na yer vermeyebilir"},"content":{"rendered":"

Netflix, bu y\u0131l\u0131n sonunda reklam destekli hizmetini sunmaya haz\u0131rlan\u0131rken kripto para sekt\u00f6r\u00fcyle ilgili reklamlara yer verilmeyebilece\u011fi g\u00fcndeme geldi.<\/p>\n

Netflix (NFLX), bu yaz daha d\u00fc\u015f\u00fck bir fiyat politikas\u0131 izleyerek daha geni\u015f bir kullan\u0131c\u0131 taban\u0131na ula\u015fma hedefi do\u011frultusunda \u00f6zel bir abonelik modeli \u00fczerinde \u00e7al\u0131\u015ft\u0131\u011f\u0131n\u0131 duyurmu\u015ftu. Kas\u0131m ay\u0131nda lanse edilmesi beklenen yeni abonelik modeli i\u00e7in detayl\u0131 bilgi verilmese de reklam g\u00f6sterimi i\u00e7inde kripto sekt\u00f6r\u00fcyle ilgili tan\u0131t\u0131mlar\u0131n k\u0131s\u0131tlanma olas\u0131l\u0131\u011f\u0131 s\u00f6z konusu. Bunun yan\u0131nda dizi ve film platformunun siyasi, kumar ve \u00e7ocuklar\u0131 hedef alan reklamlara da yer vermeyece\u011finden bahsediliyor.<\/p>\n

Haberin kayna\u011f\u0131 Avustralya olarak g\u00f6z\u00fck\u00fcrken kripto reklam\u0131 k\u0131s\u0131tlamalar\u0131n\u0131n di\u011fer b\u00f6lgelerde de uygulan\u0131p uygulanmayaca\u011f\u0131 konusunda hen\u00fcz kesin bir bilgi yok. Di\u011fer yandan Avustralyal\u0131 yetkililer. ge\u00e7en ay kripto sekt\u00f6r\u00fcyle ilgili reklamlar konusunda bir d\u00fczenleme plan\u0131ndan bahsetmi\u015f. Bu y\u00fczde Netflix\u2019in bu karar\u0131 k\u0131tada uygulanacak reklam politikas\u0131na uyum olarak g\u00f6r\u00fclebilir.<\/p>\n

Haber kayna\u011f\u0131na g\u00f6re hen\u00fcz kesin bir karar verilmedi\u011fine vurgu yap\u0131l\u0131rken Netflix, kripto sekt\u00f6r\u00fcne kar\u015f\u0131 b\u00f6yle bir karar al\u0131rsa 2018 y\u0131l\u0131nda Google (GOOGL) ve Facebook gibi \u015firketlerin kripto reklam yasaklar\u0131na benzer bir politika izlemi\u015f olacak. Ancak iki dev \u015firkette bu yasaklar\u0131n ard\u0131ndan ge\u00e7en sene kripto reklam k\u0131s\u0131t\u0131 politikalar\u0131n\u0131 gev\u015fetmi\u015fti. Ancak sosyal medya platformu Twitter, 2018 y\u0131l\u0131nda benimsedi\u011fi kripto reklam yasa\u011f\u0131 karar\u0131 politikas\u0131n\u0131 devam ettiriyor.<\/p>\n

Di\u011fer yandan son y\u0131llarda kripto \u015firketleri, reklam ve pazarlama faaliyetleri i\u00e7in ciddi miktarda fon ay\u0131r\u0131yor. Yap\u0131lan yorumlar, Netflix\u2019in bu pastadan alaca\u011f\u0131 pay ile \u00f6nemli bir gelir ak\u0131\u015f\u0131 sa\u011flayabilece\u011fi y\u00f6n\u00fcnde.<\/p>\n

Bilindi\u011fi gibi Netflix, 2022 y\u0131l\u0131n\u0131n ilk yar\u0131s\u0131nda 1 milyonun \u00fczerinde abone kaybetti. Bunun \u00fczerine \u015firket, k\u00e2r marj\u0131n\u0131, y\u00fczde 20 seviyesinde tutmak i\u00e7in maliyet d\u00fc\u015f\u00fcrmek ad\u0131na baz\u0131 \u00f6nlemler alaca\u011f\u0131n\u0131 duyurmu\u015ftu.<\/p>\n

Kripto tan\u0131t\u0131mlar\u0131yla ilgili k\u00fcresel \u00e7apta endi\u015felerin y\u00fcksek oldu\u011fu bu d\u00f6nemde Netflix, zorunlu olarak bu gelir kaleminden vazge\u00e7mek zorunda kalabilir. Zira bir\u00e7ok \u00fclke kripto reklamlar\u0131 konusunda temkinli bir yakla\u015f\u0131ma sahip.<\/p>\n","protected":false},"excerpt":{"rendered":"

Investing.com – Netflix, bu y\u0131l\u0131n sonunda reklam destekli hizmetini sunmaya haz\u0131rlan\u0131rken kripto para sekt\u00f6r\u00fcyle ilgili reklamlara yer …<\/p>\n","protected":false},"author":4,"featured_media":56038,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[16,1748,1538,364],"class_list":["post-56037","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-borsalar","tag-kripto","tag-netflix","tag-politika","tag-reklam"],"yoast_head":"\nNetflix, yeni hizmetinde kripto reklamlar\u0131na yer vermeyebilir - Coin M\u00fchendisi<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/coinmuhendisi.com\/blog\/netflix-yeni-hizmetinde-kripto-reklamlarina-yer-vermeyebilir\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta 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